I’ve been transforming data into knowledge for businesses in a wide variety of industries in the United States and northern Europe for three decades. Whether working as a private company employee, at marketing bureaus, or as a private consultant, I’ve focused on helping my clients and employers channel their sales, marketing, communications, and back-office data into understandable metrics, and building marketing automation solutions that work.
I’ve spoken at conferences and private companies about leveraging data into measurable success.